While Bernie Sanders has been applauded for breaking from the traditional campaign ad with his creative and moving TV spots, Hillary Clinton's team has begun to experiment with how to touch viewers, too. Specifically, her newest ad, "Brave," is an appeal to the Hispanic voters in Nevada, where a neck-and-neck race with Sanders appears to be brewing.
As The New York Times writes, the opening scene "not so much [resembles] a polished advertisement as a clip from a reality TV show." The camera is wobbly, the focus imprecise, and the audio rough enough to warrant subtitles. Dated Feb. 14 in Nevada, the ad shows a young girl telling Clinton that her parents have a letter of deportation. She begins to cry.
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