Trump administration to slash ObamaCare outreach budget by 90 percent

The Trump administration will slash funding for ObamaCare outreach and advertising by 90 percent for next year, the Department of Health and Human Services announced Thursday. Last year, the Obama administration spent $100 million on promotional materials educating the public about their health-care options; the Trump administration will spend just $10 million. HHS will also drastically cut funding for "navigator programs," which offer in-person help to people who are enrolling.
HHS officials attributed the cuts to the waning efficacy of the government's outreach and educational efforts, noting that the number of new customer sign-ups decreased in the last year, even as the Obama administration doubled its outreach funding. "There are diminishing returns from this spending," a senior official said. "People are generally aware of ObamaCare and the exchanges. They are aware of the products out there and aware they can sign up."
However, Axios noted the move is sure to raise eyebrows after the Trump administration's repeated attempts to repeal ObamaCare and its decision to cancel advertising in the final days of open enrollment last year. "The surest way to kill the exchanges is to keep them a secret," Timothy Jost, a consumer advocate at the National Association of Insurance Commissioners, told Vox. "Sick people will find them, but getting younger and healthier people enrolled is the problem."
Subscribe to The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.

Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
Sign up for Today's Best Articles in your inbox
A free daily email with the biggest news stories of the day – and the best features from TheWeek.com
-
Markets notch worst quarter in years as new tariffs loom
Speed Read The S&P 500 is on track for its worst month since 2022 as investors brace for Trump's tariffs
By Peter Weber, The Week US
-
Tesla Cybertrucks recalled over dislodging panels
Speed Read Almost every Cybertruck in the US has been recalled over a stainless steel panel that could fall off
By Justin Klawans, The Week US
-
Crafting emporium Joann is going out of business
Speed Read The 82-year-old fabric and crafts store will be closing all 800 of its stores
By Peter Weber, The Week US
-
Trump's China tariffs start after Canada, Mexico pauses
Speed Read The president paused his tariffs on America's closest neighbors after speaking to their leaders, but his import tax on Chinese goods has taken effect
By Peter Weber, The Week US
-
Chinese AI chatbot's rise slams US tech stocks
Speed Read The sudden popularity of a new AI chatbot from Chinese startup DeepSeek has sent U.S. tech stocks tumbling
By Peter Weber, The Week US
-
US port strike averted with tentative labor deal
Speed Read The strike could have shut down major ports from Texas to Maine
By Peter Weber, The Week US
-
Biden expected to block Japanese bid for US Steel
Speed Read The president is blocking the $14 billion acquisition of U.S. Steel by Japan's Nippon Steel, citing national security concerns
By Peter Weber, The Week US
-
Judges block $25B Kroger-Albertsons merger
Speed Read The proposed merger between the supermarket giants was stalled when judges overseeing two separate cases blocked the deal
By Peter Weber, The Week US