Apple reportedly plans to halve the production of its iPhone X as winter comes to a close, signaling weak demand for the pricey, decked-out device. "They always do this when things aren't selling well," a person familiar with the supply chain told The Wall Street Journal. "It's a real headache."
In the three-month period ending March 31, 2018, Apple will reportedly make just 20 million iPhone X devices, down from the 40 million that were planned. Other people say the cut in production is even greater, closer to 60 percent. Apple will offer its first report on the iPhone X sales for the quarter that ended in December on Thursday.
The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.
Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
-
What happens to a Democratic Party without Nancy Pelosi?TODAY'S BIG QUESTION The storied former speaker of the House is set to retire, leaving congressional Democrats a complicated legacy and an uncertain future
-
The plant-based portfolio diet focuses on heart healthThe Explainer Its guidelines are flexible and vegan-friendly
-
Gregory Bovino: the officer leading Border Patrol’s aggressive tacticsIn the Spotlight He has been referred to as the Border Patrol’s ‘commander-at-large’
-
Warner Bros. explores sale amid Paramount bidsSpeed Read The media giant, home to HBO and DC Studios, has received interest from multiple buying parties
-
Gold tops $4K per ounce, signaling financial uneaseSpeed Read Investors are worried about President Donald Trump’s trade war
-
Electronic Arts to go private in record $55B dealspeed read The video game giant is behind ‘The Sims’ and ‘Madden NFL’
-
New York court tosses Trump's $500M fraud fineSpeed Read A divided appeals court threw out a hefty penalty against President Trump for fraudulently inflating his wealth
-
Trump said to seek government stake in IntelSpeed Read The president and Intel CEO Lip-Bu Tan reportedly discussed the proposal at a recent meeting
-
US to take 15% cut of AI chip sales to ChinaSpeed Read Nvidia and AMD will pay the Trump administration 15% of their revenue from selling artificial intelligence chips to China
-
NFL gets ESPN stake in deal with DisneySpeed Read The deal gives the NFL a 10% stake in Disney's ESPN sports empire and gives ESPN ownership of NFL Network
-
Samsung to make Tesla chips in $16.5B dealSpeed Read Tesla has signed a deal to get its next-generation chips from Samsung
