Every political ad in South Carolina ahead of Saturday's Democratic presidential primary seems to feature former President Barack Obama, "so it seems a lot of white folks think standing next to a cool black person gives them legitimacy," Jordan Klepper said on Thursday's Daily Show. "But is it effective? Let's ask my good friend, Roy Wood Jr." Klepper and Wood traveled to Charleston to get the pulse of black voters, a group that gets its first real say in South Carolina's primary. And they left with one big question: "Who is Tom Steyer?!?"
The black voters they talked with were "not easily duped by the slick political advertising strategy of 'My One Black Friend,'" Klepper said. "But who was breaking through?" The surprise answer was Steyer, who has spent the most money on ads in South Carolina, even though his Obama connection is once-removed. To understand the appeal, Klepper and Wood asked Rep. James Clyburn (D-S.C.) about Steyer, and then Steyer himself. Wood left him hanging. Watch below. Peter Weber
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