Elon Musk names himself 'Technoking of Tesla'


Elon Musk continues to make Tesla sound like a fun and chill place to work, moving on Monday to name himself "Technoking of Tesla," in addition to the more prosaic "CEO." The regulatory filing, reported by People, additionally announced that Zach Kirkhorn, chief financial officer and first of his name, will be anointed Tesla's "Master of Coin."
Musk, who previously erected a guard tower outside the SpaceX headquarters and called it "medieval futurism," is a big fan of Game of Thrones in addition to being a generally irritating person. It would appear, however, that Kirkhorn's title also serves to reference Tesla's recent, massive investment in Bitcoin.
Admittedly, it is not the most auspicious title, judging by what happened to the last Master of Coin.
The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.

Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
A free daily email with the biggest news stories of the day – and the best features from TheWeek.com
Jeva Lange was the executive editor at TheWeek.com. She formerly served as The Week's deputy editor and culture critic. She is also a contributor to Screen Slate, and her writing has appeared in The New York Daily News, The Awl, Vice, and Gothamist, among other publications. Jeva lives in New York City. Follow her on Twitter.
-
Philadelphia’s Calder Gardens
Feature A permanent new museum
-
Supersized: The no-limit AI data center build-out
Feature Tech firms are investing billions to build massive AI data centers across the U.S.
-
One great cookbook: ‘The Woks of Life’
The Week Recommends A family’s opinionated, reliable take on all kinds of Chinese cooking
-
Electronic Arts to go private in record $55B deal
speed read The video game giant is behind ‘The Sims’ and ‘Madden NFL’
-
New York court tosses Trump's $500M fraud fine
Speed Read A divided appeals court threw out a hefty penalty against President Trump for fraudulently inflating his wealth
-
Trump said to seek government stake in Intel
Speed Read The president and Intel CEO Lip-Bu Tan reportedly discussed the proposal at a recent meeting
-
US to take 15% cut of AI chip sales to China
Speed Read Nvidia and AMD will pay the Trump administration 15% of their revenue from selling artificial intelligence chips to China
-
NFL gets ESPN stake in deal with Disney
Speed Read The deal gives the NFL a 10% stake in Disney's ESPN sports empire and gives ESPN ownership of NFL Network
-
Samsung to make Tesla chips in $16.5B deal
Speed Read Tesla has signed a deal to get its next-generation chips from Samsung
-
FCC greenlights $8B Paramount-Skydance merger
Speed Read The Federal Communications Commission will allow Paramount to merge with the Hollywood studio Skydance
-
Tesla reports plummeting profits
Speed Read The company may soon face more problems with the expiration of federal electric vehicle tax credits