Lil Nas X's Satan Shoes have now sparked a lawsuit from Nike

(Image credit: Nicholas Hunt/Getty Images)

published 30 March 2021

Nike is headed to court as it attempts to make clear it's not, in fact, selling sneakers containing human blood.

The company has filed a lawsuit against MSCHF Product Studio for trademark infringement after MSCHF teamed up with Lil Nas X to sell modified Nike sneakers called "Satan Shoes," CNN reports. A total of 666 pairs of these sneakers, which contain a drop of actual human blood in the sole and feature a pentagram pendant, were sold on Monday following the rapper's new music video, which depicts him going to hell and giving Satan a lap dance.

Previously, Nike tried to distance itself from the "Satan Shoes," noting it does "not have a relationship with Little Nas X or MSCHF" and that it "did not design or release these shoes and we do not endorse them." But Nike is now going further, in its lawsuit complaining that since the shoes were announced, "Nike has suffered significant harm to its goodwill, including among consumers who believe that Nike is endorsing satanism."

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Brendan worked as a culture writer at The Week from 2018 to 2023, covering the entertainment industry, including film reviews, television recaps, awards season, the box office, major movie franchises and Hollywood gossip. He has written about film and television for outlets including Bloody Disgusting, Showbiz Cheat Sheet, Heavy and The Celebrity Cafe.

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