Tim Cook
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Apple Intelligence: iPhone maker set to overhaul the AI experience
In the Spotlight A 'top-to-bottom makeover of the iPhone' sees the tech giant try to win the consumer AI game
By Harriet Marsden, The Week UK Published
In the Spotlight -
The Apple Vision Pro's dystopian debut
Why everyone's talking about Is "spatial computing" the next big thing?
By Theara Coleman, The Week US Published
Why everyone's talking about -
Apple’s Vision Pro: is the VR future finally here?
Talking Point The ‘mixed reality’ headset could redefine how we use personal devices
By Sorcha Bradley Published
Talking Point -
Apple CEO Tim Cook: the supply chain guy who became ‘Christ 2.0’
Why Everyone’s Talking About The 60-year-old is celebrating a decade as boss of the tech giant
By The Week Staff Published
Why Everyone’s Talking About -
Apple’s acquisitions: tech giant’s legacy built on a healthy business strategy
Under the Radar CEO Tim Cook looks to ‘small, innovative’ firms to push Apple products forward
By Mike Starling Last updated
Under the Radar -
Apple launches appeal against £11bn EU back-tax bill
Speed Read Company says the case 'has never been about how much tax Apple pays, it's about where that tax is paid'
By The Week Staff Last updated
Speed Read -
Pebble 2 vs Apple Watch: Which is best for you?
The Week Recommends Will a retro design and lower price tag be enough to let the Pebble 2 compete with the Apple Watch?
By The Week Staff Published
The Week Recommends -
Apple Watch Series 2: Specs, straps and all you need to know
Speed Read Apple is refreshing its smartwatch with three new features. Here are the details.
By The Week Staff Last updated
Speed Read -
Why Indiana's 'religious freedom' law is sparking outrage
In Depth Campaigners warn the legislation will be used to target the gay community, as calls to boycott the state intensify
By The Week Staff Published
In Depth -
Why Apple boss Tim Cook revealed that he is gay
Speed Read CEO Tim Cook says not everyone is lucky enough to work at a company where being gay is not an issue
By The Week Staff Last updated
Speed Read -
iOS 8.0.1 withdrawn: what went wrong with Apple update?
Speed Read Apple apologises for 'great inconvenience' of flawed iOS 8 update, promising to work 'round the clock' to fix the problem
By The Week Staff Last updated
Speed Read -
Why Apple is cosying up to former rival IBM
In Depth Apple and IBM's plan to co-produce apps will trouble rivals Microsoft, Google and Blackberry, say analysts
By The Week Staff Published
In Depth -
Apple humbled: chief executive says sorry to Chinese customers
Speed Read Company apologises after being accused of 'Western superiority' and greed by state-run media
By The Week Staff Published
Speed Read