Breitbart is reportedly bleeding ad revenue

Stephen Bannon has returned to Breitbart.

(Image credit: Mark Wilson/Getty Images)

published 21 August 2017

Advertisers have rapidly and steadily fled Breitbart News this year as the site's reputation is increasingly tied to the alt-right. So far, more than 2,500 companies have jumped ship, reports Sleeping Giants, an organization that describes its mission as stopping "racist and sexist media by stopping its ad dollars."

Sleeping Giants has spent months encouraging its supporters to take screenshots of ads next to objectionable content on Breitbart and politely tweet a complaint with the image to the company involved. While the organization did not specify how many businesses are still advertising at Breitbart, The Independent reports Amazon is currently among them — albeit indirectly, via the ad services it uses. The company may soon depart, however, as employees have petitioned chief executive Jeff Bezos to cut all such ties.

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Bonnie Kristian was a deputy editor and acting editor-in-chief of TheWeek.com. She is a columnist at Christianity Today and author of Untrustworthy: The Knowledge Crisis Breaking Our Brains, Polluting Our Politics, and Corrupting Christian Community (forthcoming 2022) and A Flexible Faith: Rethinking What It Means to Follow Jesus Today (2018). Her writing has also appeared at Time Magazine, CNN, USA Today, Newsweek, the Los Angeles Times, and The American Conservative, among other outlets.