How Donald Trump hypnotized America

It's easy, actually: Be funny. Be confident. Be a bully. Repeat, repeat, repeat. Close with the emotion. Win.

You are getting very angry.
(Image credit: Illustrated by Lauren Hansen | Image courtesy Getty Images)

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James Harbeck is a professional word taster and sentence sommelier (an editor trained in linguistics). He is the author of the blog Sesquiotica and the book Songs of Love and Grammar.