Children's breakfast cereals are getting more unhealthy

(Don't) start your day with a spoonful of sugar

Child eating an unhealthy breakfast cereal against a red backdrop decorated with colorful Fruit Loops, an American flag, and a spoon filled with sugar cubes
Children's breakfast cereal has more sugar, sodium and fat than it did over a decade ago
(Image credit: Marian Femenias-Moratinos / Getty Images)

American breakfast cereals, a centerpiece of children's morning consumption, have steadily become unhealthier. As a result, kids have been exposed to unhealthy amounts of sugar, sodium and fat, which could contribute to long-term health problems. And this is not the first time children's food has had its healthiness questioned.

The cereality

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Devika Rao, The Week US

 Devika Rao has worked as a staff writer at The Week since 2022, covering science, the environment, climate and business. She previously worked as a policy associate for a nonprofit organization advocating for environmental action from a business perspective.