How helpful are mental health apps?

Market is booming, offering accessibility and affordability, but many apps are unregulated and share sensitive user data

Photo collage of an anguished man with a smartphone, with a background of privacy policies, terms and conditions, and online advertising and virtual shopping carts.
(Image credit: Illustration by Julia Wytrazek / Getty Images)

The global mental health apps market is projected to hit $17.5 billion by 2030 as demand continues to soar, but critics are starting to question the cost to users.

The market, which includes virtual therapy, mental health coaches, digitised CBT and chatbot mood trackers, experienced an "upsurge" during the Covid-19 pandemic, according to Grand View Research. It was worth about $6.2 billion last year and is expected to continue increasing by an annual 15.2% over the next six years.

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Harriet Marsden is a writer for The Week, mostly covering UK and global news and politics. Before joining the site, she was a freelance journalist for seven years, specialising in social affairs, gender equality and culture. She worked for The Guardian, The Times and The Independent, and regularly contributed articles to The Sunday Times, The Telegraph, The New Statesman, Tortoise Media and Metro, as well as appearing on BBC Radio London, Times Radio and “Woman’s Hour”. She has a master’s in international journalism from City University, London, and was awarded the "journalist-at-large" fellowship by the Local Trust charity in 2021.