Chanel's next runway show will be at the Sound of Music castle
The hills are alive... with the sound of Chanel.
The luxury fashion house has announced that it will show its Métiers d'art collection at the Schloss Leopoldskron castle, outside of Salzburg, on Dec. 2. Schloss Leopoldskron is the 18th-century, rococo Austrian palace that served as the outside of the Von Trapp house in the classic film.
Chanel's Métiers d'art collection is known for its locations — Karl Lagerfeld, the label's head designer and creative director, chooses the biannual show's locations based on places that were significant to Gabrielle "Coco" Chanel, the brand's founder. Vogue reports that Chanel's famous "little black jacket" was inspired by the jacket a lift attendant at a hotel near Salzburg had worn.
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Previous Métiers d'art shows have been in Edinburgh, Dallas, and Dubai. Bruno Pavlovsky, Chanel's president of fashion, told Vogue that the Metiers d'art show gives the public "the opportunity to experience the brand in a new way."
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Meghan DeMaria is a staff writer at TheWeek.com. She has previously worked for USA Today and Marie Claire.
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