Follow the money
FIFA raked in $2.6 billion in profit from the 2014 World Cup
That's not revenue — that's pure profit.
FIFA, soccer's global governing body, took in $4.8 billion on last year's World Cup alone, the BBC reports, and incurred only $2.2 billion in expenses:
About $4 billion of FIFA's revenue came from sponsorships and broadcasting rights. Ticket sales only totaled $527 million.
So where did this mind-boggling profit go? "FIFA re-invests the majority of its revenue but it does hold on to a proportion of any profit to create a cash reserve," the BBC says. The reserve — which ballooned to $1.5 billion last year, from $350 million in 2005 — is meant to protect the organization in case the World Cup is canceled. By contrast, the $150 million that top FIFA officials allegedly accepted in bribes looks like just a drop in the bucket.
For more on FIFA's finances, head over to the BBC.