Apple sold 13 million iPhone 6s and 6s Plus in their first three days on the market, the tech giant announced Monday. The sales mark a new opening weekend record for the company, surpassing 10 million iPhones sold in 2014, Reuters reports.
The smartphones hit shelves Friday after Apple unveiled the line in early September. The iPhones feature "3D Touch" technology that allows users to zoom in on the screen with the press of a thumb. The smartphones are reportedly also more durable than previous models.
About two-thirds of Apple's revenue comes from its flagship smartphones.
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