United Airlines has removed tomato juice from its menu and people are losing it

United Airlines.
(Image credit: Getty Images)

United Airlines has been struggling with its image after a number of recent disturbing incidents, so one has to wonder about the timing of the company's decision to remove tomato juice from its beverage menu.

The change, which comes as part of a "streamlining" of services on flights under four hours long, will also zap Sprite Zero, Jim Beam, Courvoisier, and Amaretto from the selections for premium and economy customers, CNBC reports. Tomato juice, on the other hand, is being replaced by the humble Mr. & Mrs. T Bloody Mary Mix in order to appease fans of boozy liquid breakfasts, but it is doing little to satisfy those who prefer the simple pleasure of sipping a sandwich ingredient blended and served over ice.

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Jeva Lange

Jeva Lange was the executive editor at TheWeek.com. She formerly served as The Week's deputy editor and culture critic. She is also a contributor to Screen Slate, and her writing has appeared in The New York Daily News, The Awl, Vice, and Gothamist, among other publications. Jeva lives in New York City. Follow her on Twitter.