Apple wants to make slow-mo self-portraits — and the word 'slofies' — a thing

Iphone 11 selfie.
(Image credit: Justin Sullivan/Getty Images)

Apple at its latest iPhone event unleashed the unfortunate new word "slofies," its term for slow-motion selfies, upon unsuspecting viewers everywhere.

The company officially announced on Tuesday the iPhone 11, its new dual-camera smartphone. It comes equipped with one wide camera and one ultra-wide camera, and Apple touted it as having the "highest quality video ever in a smartphone."

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Brendan Morrow

Brendan worked as a culture writer at The Week from 2018 to 2023, covering the entertainment industry, including film reviews, television recaps, awards season, the box office, major movie franchises and Hollywood gossip. He has written about film and television for outlets including Bloody Disgusting, Showbiz Cheat Sheet, Heavy and The Celebrity Cafe.