Trump's controversial tweet on Bubba Wallace, NASCAR's Confederate flag ban was clearly wrong on TV ratings

(Image credit: Chris Graythen/Getty Images)

published 7 July 2020

You can, if you choose, take White House Press Secretary Kayleigh McEnany at her word that President Trump was taking no position on the Confederate flag when he tweeted Monday morning that NASCAR's decision to ban the flag from its races helped cause NASCAR's "lowest ratings EVER!" But that "second part of Trump's tweet, about NASCAR's TV ratings, is completely false," says Daniel Roberts at Yahoo Finance.

Ratings for the first NASCAR event after the sport announced its Confederate flag ban, the June 10 race at Martinsville Speedway in Virginia, jumped 113 percent from the same race last year, Fox Sports said. And overall, ratings are up 8 percent since the sport returned from COVID-19 lockdown on May 17 and 8 percent since the June 10 post-flag race. "In fact, every NASCAR race on Fox since the Confederate flag ban, except for Talladega on June 22, has rated higher than the equivalent race the year before," Roberts writes.

There is room for speculation over why Trump demanded an apology from Bubba Wallace, NASCAR's only top-tier Black driver, for a noose incident he played no real part in, and it isn't entirely clear why NASCAR's ratings are rising. "Whether the extra eyeballs are because of the controversial Confederate flag ban or despite it, or whether it's all thanks to the current dearth of live sports to watch, is up for debate," Roberts writes. "But the sport is enjoying a clear ratings bump over last year."

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Peter has worked as a news and culture writer and editor at The Week since the site's launch in 2008. He covers politics, world affairs, religion and cultural currents. His journalism career began as a copy editor at a financial newswire and has included editorial positions at The New York Times Magazine, Facts on File, and Oregon State University.