Taylor Swift, Billie Eilish offer chance to win memorabilia in voter registration campaign


Billie Eilish, Taylor Swift, and more stars are pushing fans to check their voter registration status leading up to the 2020 presidential election — and they're offering rewards for some who do.
The non-profit organizations Global Citizen and HeadCount have launched the Just Vote campaign to "mobilize young Americans to register to vote" for the 2020 election. The campaign is offering "exclusive experiences, performances, and memorabilia" from a number of celebrities, which fans can potentially win by checking their voter registration status online.
The rewards include a guitar signed by Swift; a vinyl, hoodie, and T-shirt signed by Eilish; a virtual meet and greet with DJ Khaled, and more. The organization hopes to reach young voters and "guide them through the registration process," and its goal is to ultimately register 50,000 young people, per People.
Subscribe to The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.

Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
"The challenges of COVID-19 demand that we innovate the ways in which we engage potential voters," HeadCount executive director Andy Bernstein said.
As Variety notes, while the campaign asks fans to check their registration status, it doesn't require them to register to vote to enter. "You're not actually allowed to incentivize people to register," Global Citizen CEO Hugh Evans explained. "You can only incentivize people to check their registration status. So that's an important part of it."
Swift and Eilish have both slammed President Trump ahead of the 2020 election and urged their fans to vote. "Donald Trump is destroying our country and everything we care about," said Eilish in a speech at the 2020 Democratic National Convention. "We all have to vote like our lives and the world depend on it — because they do."
Sign up for Today's Best Articles in your inbox
A free daily email with the biggest news stories of the day – and the best features from TheWeek.com
Brendan worked as a culture writer at The Week from 2018 to 2023, covering the entertainment industry, including film reviews, television recaps, awards season, the box office, major movie franchises and Hollywood gossip. He has written about film and television for outlets including Bloody Disgusting, Showbiz Cheat Sheet, Heavy and The Celebrity Cafe.
-
Make mine a soju and tonic: the rise of Korea's favourite spirit
The Week Recommends The rice-based drink can replace gin or vodka in traditional cocktails for a refreshing twist on the classics
-
The full moon calendar for every month
In depth When to see the lunar phenomenon every month
-
The end of WeightWatchers?
Talking Point The diet brand has filed for bankruptcy in the US as it struggles to survive in era of weight-loss jabs
-
Shakespeare not an absent spouse, study proposes
speed read A letter fragment suggests that the Shakespeares lived together all along, says scholar Matthew Steggle
-
New Mexico to investigate death of Gene Hackman, wife
speed read The Oscar-winning actor and his wife Betsy Arakawa were found dead in their home with no signs of foul play
-
Giant schnauzer wins top prize at Westminster show
Speed Read Monty won best in show at the 149th Westminster Kennel Club dog show
-
Beyoncé, Kendrick Lamar take top Grammys
Speed Read Beyoncé took home album of the year for 'Cowboy Carter' and Kendrick Lamar's diss track 'Not Like Us' won five awards
-
The Louvre is giving 'Mona Lisa' her own room
Speed Read The world's most-visited art museum is getting a major renovation
-
Honda and Nissan in merger talks
Speed Read The companies are currently Japan's second and third-biggest automakers, respectively
-
Taylor Swift wraps up record-shattering Eras tour
Speed Read The pop star finally ended her long-running tour in Vancouver, Canada
-
Drake claims illegal boosting, defamation
Speed Read The rapper accused Universal Music of boosting Kendrick Lamar's diss track and said UMG allowed him to be falsely accused of pedophilia