Great British Bake Off: same recipe, same taste, same jokes

Move from BBC1 to BBC2 need not have scared fans: it remains as light and playful as spun sugar

Great British Bake Off presenters Mel and Sue
(Image credit: Twitter)

Be not afraid. The Great British Bake Off is in safe hands.

Since news broke that it was moving from bohemian BBC2 to the bright lights and shiny floors of BBC1, the provisional wing of the GBBO Appreciation Society has been spoiling for a fight.

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Holden Frith is The Week’s digital director. He also makes regular appearances on “The Week Unwrapped”, speaking about subjects as diverse as vaccine development and bionic bomb-sniffing locusts. He joined The Week in 2013, spending five years editing the magazine’s website. Before that, he was deputy digital editor at The Sunday Times. He has also been TheTimes.co.uk’s technology editor and the launch editor of Wired magazine’s UK website. Holden has worked in journalism for nearly two decades, having started his professional career while completing an English literature degree at Cambridge University. He followed that with a master’s degree in journalism from Northwestern University in Chicago. A keen photographer, he also writes travel features whenever he gets the chance.