Swiss ‘billionaire’ buys Facebook and Instagram ads to find a date

Entrepreneur Emmanuel Fredenrich, 20, built his own website and paid to advertise it on social media

Emmanuel Fredenrich, Facebook
Fredenrich’s adverts are aimed at women in New York aged 18 to 22
(Image credit: Facebook)

A Swiss entrepreneur who describes himself as a billionaire has bought a series of ads on Facebook in an attempt to find himself a date.

Twenty-year-old Emmanuel Fredenrich, who lives in New York, was reportedly “frustrated with the limits of dating apps such as Tinder”. He decided to create a website to showcase his personality – along with a few other graphic personal details – and paid to advertise it on Facebook and Instagram.

Fredenrich reportedly paid $196 (£149) for a series of adverts targeting women aged 18 to 22 in the greater New York area.

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“I just like doing crazy things,” he told the New York Post. “I hate boring and I like laughing.”

The Sun says that Fredenrich “may need to work on his powers of seduction”. His website, though attention grabbing, is not obviously alluring. “I’m looking for a special girl to date,” he writes. “I’m aware that posting an ad to do that is about as normal as seeing an elephant commit mass murder with an AK-47 and then being killed by a baby raccoon.”

His website features sentences such as this one: “Are you sick and tired of being approached by drunken, foul-smelling, urine-producing, ass-touching, boobs-grabbing, barely-shaved mass murderers in bars and clubs?

And this: “My private parts are over 6 inches so it’s gonna be fun, baby.”

Fredenrich describes himself as a billionaire but he isn’t listed on the Forbes billionaire list. He claims he made his money through being an “Instagram influencer” and CEO of the health-supplement company Nutrition Optimale.

The Sun says that a number of videos on YouTube have accused the company of being a scam – something Fredenrich also “cheerfully boasts about” on his dating site.

The 20-year-old claims he received 500 written application forms in the first 24 hours.

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