Americans' least favorite fast food chains

From McDonald's to Subway, these chains aren't winning many points with American diners

Photo collage of a cockroach sitting on a toy burger.
Not every fast food chain is created equal, according to consumers
(Image credit: Illustration by Julia Wytrazek / Getty Images)

Fast food originated in the United States, and today it is hard to travel anywhere in the country without encountering a major food chain. But while this food might be quick and cheap, Americans have begun prioritizing quality and freshness, as well as service, when it comes to their favorite spots. This can all be summed up in the American Customer Satisfaction Index's ranking of our nation's fast food chains.

The ACSI survey, released on a regular basis, measures customer opinions to find out which is the highest ranked fast food chain — and which ones people aren't biting for. The survey ranks these chains on several metrics that are standard across the foodservice industry. This includes things like the accuracy of the food order and quality of mobile app — which are ranked the highest on the ACSI survey — as well as things like the variety of food and beverages, which are ranked the lowest. Other factors include the layout and cleanliness of the restaurant, the helpfulness of the staff and the speed of check out. Lastly, of course, there's the quality of the food itself. Based on these metrics, the restaurants are given a score between 1 and 100.

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