“Twitter TV is a bad idea,” said Brennon Slattery in PC World. Not only has the plan for a TV show based on Twitter caused “the world’s top Twitterer”—actor Ashton Kutcher—to “threaten a hiatus from the micro-blogging service.” But the idea, which is to have ordinary people tracking celebrities and tweeting about it, “really does sound like a crap show.”
True, said MG Siegler in TechCrunch, “the Twitter show could absolutely suck.” Still, breaking into entertainment could help move Twitter into a world where using its Web service no longer seems like “something that geeks do.” If Twitter TV helps the company engage the mainstream, it can become a service far more people might use, without really thinking about whether they’re online or offline.
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