Nike and Adidas launch knitted football boots for World Cup

Stars like Luis Suarez and Andres Iniesta are set to launch a footwear revolution this summer

Football boots, World Cup

THE worlds of knitting and football rarely collide, but that is about to change thanks to sportswear giants Nike and Adidas.

Both brands are set to unveil boots that look as though they might have been knocked up by your grandmother – but they’re being tipped to revolutionise the world of football footwear before the World Cup this summer. Nike, which has been using its Flyknit technology in running shoes for two years, will unveil its new Magista boot next week and has already lined up a host of stars to express their incredulity at the shoe's lightness. So far no images of the boot have been officially released, although a video showing players including Barcelona midfielder Andres Iniesta wearing the boots and singing their praises has been released. It proclaims that football will never be the same again, and the boots have been pixelated out in order to heighten expectations. "The design will look more like a sock - and if Iniesta's views are anything to go by they will feel like it too," reports the Daily Mail.

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