Taco Bell takes a break from provoking McDonald's, turns attention to Justin Bieber

Facebook.com/Taco Bell

Taco Bell takes a break from provoking McDonald's, turns attention to Justin Bieber
(Image credit: Facebook.com/Taco Bell)

In the Battle for Fast Food Chain Dominance, Taco Bell made a bold swipe at go-to breakfast choice McDonald's by releasing its own breakfast menu this week. And just to make sure that everyone understood — We're Taking On McDonald's — Taco Bell released commercials driving home the message:

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Sarah Eberspacher

Sarah Eberspacher is an associate editor at TheWeek.com. She has previously worked as a sports reporter at The Livingston County Daily Press & Argus and The Arizona Republic. She graduated from Northwestern University's Medill School of Journalism.