KitKats come in pink now

Just in time for Valentine's Day, Nestlé has unveiled a pink KitKat — the first commercially available product made from so-called ruby chocolate. Last September, a Swiss company announced it had discovered a fourth type of chocolate — after dark, milk, and white — while working with ruby cocoa beans, which produce a distinct berry flavor. Nestlé's new treat, officially called the KitKat Chocolatory Sublime Ruby (about $4), can't be bought in stores outside Japan or South Korea, but Americans can order it online from Japan, where KitKats are so popular they're available in more than 300 different flavors, including green tea, cherry blossom, wasabi, and even sushi.
Subscribe to The Week
Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.

Sign up for The Week's Free Newsletters
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.
A free daily email with the biggest news stories of the day – and the best features from TheWeek.com
-
Is this the end of the late-night chat show?
Talking Point Totems of US media landscape 'seem like relics of a bygone era' as ad revenues plummet and viewers switch to YouTube, TikTok and podcasts
-
Keep the fun going with these 7 subscription gift boxes
The Week Recommends Bring the party to their mailbox
-
Babies born using 3 people's DNA are without hereditary disease
Under the radar The method could eliminate mutations for future generations
-
CBS cancels Colbert's 'Late Show'
Speed Read 'The Late Show with Stephen Colbert' is ending next year
-
Shakespeare not an absent spouse, study proposes
speed read A letter fragment suggests that the Shakespeares lived together all along, says scholar Matthew Steggle
-
New Mexico to investigate death of Gene Hackman, wife
speed read The Oscar-winning actor and his wife Betsy Arakawa were found dead in their home with no signs of foul play
-
Giant schnauzer wins top prize at Westminster show
Speed Read Monty won best in show at the 149th Westminster Kennel Club dog show
-
Beyoncé, Kendrick Lamar take top Grammys
Speed Read Beyoncé took home album of the year for 'Cowboy Carter' and Kendrick Lamar's diss track 'Not Like Us' won five awards
-
The Louvre is giving 'Mona Lisa' her own room
Speed Read The world's most-visited art museum is getting a major renovation
-
Honda and Nissan in merger talks
Speed Read The companies are currently Japan's second and third-biggest automakers, respectively
-
Taylor Swift wraps up record-shattering Eras tour
Speed Read The pop star finally ended her long-running tour in Vancouver, Canada