Speed Reads

open door policy

This Texas Democrat may have the most refreshing campaign ad of the 2018 election season

In a deep-red congressional district like Texas' 31st, Democrats would need a miracle to beat longtime Republican incumbents. The first ad from Air Force veteran and Purple Heart recipient MJ Hegar seems up to the challenge.

Hegar is running as a Democrat against incumbent GOP Rep. John Carter this fall, and she uses her life story to break the mold of a traditional campaign ad. The video is deeply personal, chronicling Hegar's childhood dreams of being a pilot, her harrowing three tours in Afghanistan, her fight against discrimination once she left the military, and all the doors she had to break down on the way. She even name-checks Carter — who apparently turned down a meeting with her during her anti-discrimination fight because she wasn't a donor.

It's an inspiring story, and Hegar's qualifications likely have Democrats thrilled. But the district, which covers northern Austin and its suburbs, is strongly Republican; the GOP has a 10-point advantage there, per The Cook Political Report. Still, the day Hegar's ad dropped, Cook shifted Texas' 31st District from "solid Republican" to "likely Republican" — and cracked the door a little bit wider for Hegar.