Trump's 'MAJOR ANNOUNCEMENT' was a line of $99 NFT trading cards with 'no inherent monetary value'

Donald Trump
(Image credit: Screenshot: collecttrumpcards.com)

It was billed as a "MAJOR ANNOUNCEMENT" — the sort of thing anyone following a declared presidential candidate like Donald Trump might understandably interpret as a significant ramping up of a campaign that's been decidedly underwhelming as of yet. But just one day after exclaiming that "America needs a superhero" on his Truth Social account, the former president's "major announcement" turned out to be less about his political aspiration, and more a belated foray from the 76-year-old technophobe into the wild and wacky world of NFTs.

"My official Donald Trump Digital Trading Card collection is here!," Trump wrote on Truth Social, linking to a dedicated website for what he claimed were "limited edition cards [that] feature amazing ART of my Life & Career!"

Subscribe to The Week

Escape your echo chamber. Get the facts behind the news, plus analysis from multiple perspectives.

SUBSCRIBE & SAVE
https://cdn.mos.cms.futurecdn.net/flexiimages/jacafc5zvs1692883516.jpg

Sign up for The Week's Free Newsletters

From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.

From our morning news briefing to a weekly Good News Newsletter, get the best of The Week delivered directly to your inbox.

Sign up
To continue reading this article...
Continue reading this article and get limited website access each month.
Get unlimited website access, exclusive newsletters plus much more.
Cancel or pause at any time.
Already a subscriber to The Week?
Not sure which email you used for your subscription? Contact us
Rafi Schwartz, The Week US

Rafi Schwartz has worked as a politics writer at The Week since 2022, where he covers elections, Congress and the White House. He was previously a contributing writer with Mic focusing largely on politics, a senior writer with Splinter News, a staff writer for Fusion's news lab, and the managing editor of Heeb Magazine, a Jewish life and culture publication. Rafi's work has appeared in Rolling Stone, GOOD and The Forward, among others.