Pennsylvania business infiltrates Cleveland to try to recruit LeBron James to the Sixers

LeBron James.
(Image credit: Kevork Djansezian/Getty Images)

It's safe to say the biggest perk of owning a construction company is that you have the tools to, well, build things. For Asher Raphael, the CEO of Power Home Remodeling in Chester, Pennsylvania, this workplace benefit allowed him to erect some choice billboards along a major thoroughfare in Cleveland:

"LeBron is in the conversation of being the best player of all time," Raphael told ESPN's Darren Rovell. "We think if he comes to Philly, he gets a couple more championships." Raphael apparently demurred in telling Rovell how much the signage set him back — but compared to the millions the Sixers would have to shell out to land James this summer, it's really the least he could do.

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Kimberly Alters is the news editor at TheWeek.com. She is a graduate of the Medill School of Journalism at Northwestern University.