Stephen Bayley in praise of the convertible

The design guru sings the praises of the convertible and attempts an explanation of the irrational appeal of driving with the roof down

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Wind in the hair, grit in the eye, sun on the face, flies in the teeth and, if in town, noxious diesel particulates in the nasal passages, plus soot on your collar. Thus, the pitiless engagement with nature and pollution made when you boldly choose a convertible. You must suffer to be beautiful.

There are few better examples of the magnificent absurdity of human desire than wanting a car with no roof. We could have a perfectly sealed pod, isolated from noise, weather, dirt and insects. Our pod could be thermally and acoustically protected, climate-controlled, discreet and invisible. Instead, if we have money to spare, we will buy a car that charges extra for discomfort.

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is a leading writer and commentator on design. He oversaw the creation of London’s Design Museum and was briefly creative director of the Millennium Dome. His books include Taste and Sex, Drink and Fast Cars. His next book is about how to design yourself.