Lifestyle creep: what it is and why to watch out for it
As you make more money, you might spend more money
You finally got a raise at work. Now you feel a little more comfortable ordering in a few times a week, and you are not thinking twice if you need to opt for an Uber over taking the bus. Your quality of life may have improved, but when you look at your bank account, the numbers are more or less the same — even though your salary went up.
This phenomenon is what is known as lifestyle creep, and it’s not uncommon for it to occur when you start bringing in more money, whether due to a pay increase, a bonus or a new job. While there is a case to be made for leveling up as your career does, doing so in lockstep with your income can leave you right back where you started financially.
What is lifestyle creep, and why is it a problem?
Lifestyle creep, sometimes called lifestyle inflation, “occurs when your spending gradually increases as your income rises,” said U.S. News & World Report. Basically, what happens is those two figures move up in tandem, squeezing out the opportunity that a higher income should provide to save and invest more.
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What makes it so insidious is that “it happens little by little, so you may not even realize it,” said Investopedia. In other words, “it sneaks (or creeps) up on you.” The small shifts you are making in your lifestyle, whether that be splurging on slightly nicer clothes or making your weekly latte a daily occurrence, can have big impacts. Unfortunately, “lifestyle creep can deplete your savings and prevent you from achieving long-term financial goals.”
What are the warning signs of lifestyle creep?
Improving your lifestyle and overall quality of life is not inherently a problem. To “some degree, lifestyle creep is expected,” said U.S. News & World Report. There are signs, however, that you may have taken it too far.
One sure sign that “your lifestyle may be creeping up too much can be that you begin saving and investing less and less,” said Fidelity. Another tip-off is that you have started accumulating debt, perhaps carrying a credit card balance.
You may also notice your attitude toward budgeting and tracking your spending has changed. For instance, maybe “you have stopped following your budget because you assume you’re earning enough not to have to worry about spending,” or you now “feel as if you can afford to buy whatever you want and no longer stick to previous limits,” said SoFi.
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How can you avoid lifestyle creep?
To avoid falling into the trap of lifestyle creep, follow these three steps.
Make a budget. “Give all income a job to do,” said SoFi. Before you start spending, put a portion into savings and invest another amount, making sure to reserve enough to cover essentials. Anything that remains, you can allocate toward fun splurges or upgrades.
Track your spending. Often, lifestyle creep is not an intentional choice but an accrual of small shifts in spending. To make sure that does not happen, keep tabs on where your money is going. Budgeting apps make this easy to do.
Set goals. A new pair of shoes may feel nice, but reaching a financial goal, whether that is finally buying a house or being able to retire early, will arguably feel even better. “One key to avoiding lifestyle creep is to set long-term financial goals and keep your eye on the prize,” said SoFi.
Becca Stanek has worked as an editor and writer in the personal finance space since 2017. She previously served as a deputy editor and later a managing editor overseeing investing and savings content at LendingTree and as an editor at the financial startup SmartAsset, where she focused on retirement- and financial-adviser-related content. Before that, Becca was a staff writer at The Week, primarily contributing to Speed Reads.